Customers shop at their own pace without worrying about long checkout lines. They get personalized recommendations as they are shopping, and reminders when their saved specials are about to expire. Every purchase is an opportunity to leave direct feedback for their favorite fashion retailers. When the shopper has selected and scanned their items, checkout is as simple as scanning a QR code. The merchant app allows staff members to monitor and control the entire shopper journey, helping them add value with when they interact with customers.