Benefits for Merchants
Innovation in your Stores
Less Merchandise Handling
Off the shelf into the basket, off the basket onto the belt, off the belt over the scanner, off the scanner into the bag – there’s a lot of handling going on in the classic checkout lane. With mobile self scanning it’s shelf->bag->done.
Save Staff Time
Reallocate cashier time from mechanical scanning and bagging to more human-worthy tasks like customer service.
Reduce Operational Costs
Mobile self scanning is the most efficient method of checkout with less costs and labor needed than checkstands or kiosks.
Save Space
One mobile self scanning lane can handle 10 times the customers, freeing valuable front end floor space for merchandizing.
Increase Baskets
Making shopping quicker and easier results in shoppers buying more – who would have thought?
Recommend Higher Margin Products
Target recommendations by basket contents to help shoppers discover new favorites, for example recommend store brand salsa when chips are scanned.
Sell in New Ways
With mobile self scanning, order ahead and eCommerce increasing the ways you can sell increases sales.
Improve Marketing and Redemption Rates
Use new data and insights about shopper behavior to tailor your offers, increasing redemption rates and making customers happier.
Connect With Your Customer
By getting your app on your customer’s phone you create a deeper connection, with more information and 2-way 24/7 access to grow your business over the long term.
Get Customers Out of Line at the Deli
With counter service systems customers don’t need to wait to place or receive orders at the deli, meat counter, seafood bar etc – freeing them up to shop more.
Measure the Customer Experience
Shoppers rate their experience with 5 stars at the end of a purchase giving you a numeric tool to assess store performance.
Reach Shoppers at their Point of Decision
Communicate with shoppers in the aisle using knowledge of their shopping history, the products in their basket and the product in their hand! Reach shoppers with timely information when they’re most ready to act on it.
Provide Better Customer Service
With shopper feedback through the app you can efficiently gather and respond to customers’ requests while accessing relevant information about their specific shopping trip – improve the store and make customers happy at the same time.
Keep Complaints Off of Twitter & Facebook
Shoppers who don’t have an outlet post their complaints publicly – give your shoppers an easier way to get in touch with you and deal with complaints one to one.
Identify and Stop Shoplifters / Sweethearters
Using the loss prevention checkpoint dishonest customers AND staff can be efficiently weeded out from the system – and, if you choose, from the store as a whole.
Earn Customer Loyalty
Offer your customers the value of time and let them reward you with your loyalty – you no longer need to buy their loyalty with discounts or points.
Differentiate From the Competition
Associate your brand with the latest and greatest in mobile shopping and demonstrate your commitment to the customer experience and leadership in the market.
Reduce Merchandise Handling
Shoppers scan and bag in one motion, reducing merchandise handling and increasing efficiency.
Save All Customers Time (not just app users)
Getting the mobile self scanning customers out of line benefits everyone else, too.
Compete with Online
Increase the convenience of in-person shopping to win back customers who’ve gone online. (Or offer eCommerce yourself).
Attract Time Conscious Consumers
Time can be truly invaluable – develop a reputation for saving customers time and become the clear choice for customers with more money than time.
Save All Customers Time (not just app users)
Getting the mobile self scanning customers out of line benefits everyone else, too.